The Real Ritual

Orders are typically delivered within 5–7 business days, depending on your location. You will receive tracking details once your order is shipped.

We offer exchanges only in case of damaged or defective products.
Due to hygiene reasons, we do not accept exchanges or returns for shade or color preferences.

If your product arrives damaged, please contact us within 48 hours of delivery with clear images/videos of the product and packaging. Our team will arrange a replacement at the earliest.

We recommend checking:
Product swatches on multiple skin tones
Shade descriptions
Instagram or website images/videos
Please note: slight variations may occur due to screen differences.

Yes. All our products at The Real Ritual are thoughtfully curated to complement a wide range of Indian skin tones, from light to deep.

Our formulations are designed to be skin-friendly. However, if you have highly sensitive skin, we recommend doing a patch test before full application.

Yes, we are a cruelty-free brand. None of our products are tested on animals.

(You can edit this based on your policy)
Yes, we offer Cash on Delivery on select orders/locations.

Once your order is shipped, you will receive a tracking link via SMS/email to monitor your delivery in real time.

Orders can only be canceled or modified before they are shipped. Once dispatched, changes are not possible.

Yes, we ship pan India.

You can reach us via:
Email: customercare@therealritual.com
Instagram DM: @therealritual_(or your handle)
We aim to respond within 24–48 hours.

At The Real Ritual, we believe every shade is wearable. If you prefer everyday looks, choose nude, mauve, peach, or soft brown tones close to your natural lip colour. For bold glam, reds, berries, and deeper browns flatter beautifully across skin tones.

Soft pinks like Avni 301, rosy nudes like Terra 304, peachy browns like Sienna 305, and classic reds like Eden 305 look especially flattering on fair to light skin tones.

Warm browns like Cyra 106, caramel nudes like Bhumi 307, terracotta lile Dhara 306 and Bridget 101 mauves like ilana 302, and rich reds like Dionne 303 complement medium and wheatish complexions beautifully.

Chocolate browns like Cyra 106, deep berries like Hailey 310, wine shades like Ash 104, brick reds like Kalinda 102 and warm nude browns like Dhara 306enhance deeper skin tones while keeping the look rich and radiant.

For the most flattering nude, choose a shade slightly deeper or warmer than your natural lip tone. This helps avoid washed-out tones and creates a balanced, polished look.

Yes. Our shades are thoughtfully curated to complement a wide range of Indian undertones and complexions — from fair to deep skin tones.

Absolutely. A soft matte red, warm brown, or muted berry can elevate everyday looks while still feeling effortless and wearable.

Warm undertones: gold jewellery usually flatters more
Cool undertones: silver jewellery often looks better
Neutral undertones: both gold and silver suit you well

Choose the deeper shade for a more versatile look. It can be worn softly during the day and layered for a bolder evening look.

Yes. Our glosses and highlighters are created to enhance natural glow across multiple skin tones without looking ashy or overpowering.